In 1996, Erwin Stricker, Kurt Ladstätter and Gerhard Königsrainer - three world renowned ski athletes bound together by a deep friendship, great passion for the mountains, and their common South Tyrolean origins - started a company that would become a game changer in the sports equipment rental market, especially winter sports.

Previously considered synonymous with shoddy materials for non-expert and casual skiers, the ski rental concept was transformed by these "Three Musketeers of skiing" into a top class rental service adapted to all types of skiers - from beginners to the most passionate and skilled - by investing primarily in quality and safety.

They were able to combine a top class offer—only the best equipment by leading brands in the industry, personally tested and updated each year—with the convenience of a rental service with reasonable prices; becoming pioneers in the area of security, a decade ahead of the others in terms of practices that now seem obvious and laws that are now in place.

Today Rent and Go is the premier ski-hire Group in Italy, with 70 stores located in the most acclaimed ski resorts in our country. Rent and Go provides a complete and customized service, with the passion that only someone who lives and breathes skiing can provide.

The dream of Erwin, Kurt and Gerhard - based on customer care, testing and choice of products, meticulous care in the preparation of skis and professionalism of each individual store manager - has made Rent and Go rentals what it is today: the top choice in winter sports service sector.


Erwin Stricker

Erwin Stricker

Linda Stricker

Linda Stricker

Kurt Ladstaetter

Kurt Ladstätter

Gerhard Koenigsrainer

Gerhard Königsrainer



Want to know more about Rent and Go?

Download the Rent and Go flyer and consult all the information on our rental points

Some numbers from the Rent And Go group